Gran Canaria is already a favourite getaway for many Europeans. Year-round sunshine, virtually no rain and an abundance of home comforts have the tourists flocking in by the thousands. But Drift discovered a far better reason to visit - literally hundreds of hidden surf spots that can be yours alone to enjoy all year round.

James Bowden kissed goodbye to Blighty and set off for Tasmania's wild in January this year. He shares some of his findings along the way with his own distinctive style.

Ian Battrick and Tim Nunn take a journey around the North Atlantic isle of Iceland to put the finishing touches to their book, out this Autumn. Join them on their journey.
Photos Tim Nunn and Ian Battrick Words Tim Nunn

Joe Curren is the surfing equivalent of old growth, his style in the water and behind a lens is deeply rooted, contemplative and quietly powerful. Jair Bortoleto caught up with Joe to talk about family, travel, and shooting analogue in the digital age. Words: Jair Bortoleto Photos: Joe Curren

Portugal explodes onto the global big wave circuit with a handful of household names and a freakish wave canyon. Photos: Jorge Leal and Wilson Ribeiro.

Bing Copeland was a pioneer of the modern surf industry. In his excellent new retrospective, ‘Bing Surfboards – Fifty Years of Craftsmanship and Innovation’, Paul Holmes discovered what makes Bing tick. Words: Bing Copeland & Paul Holmes Photos: Courtesy of Bing Copeland

Flitting between awesome waves at Aileens and Nelscott Reef is all in a week's work for Ireland's big-wave master Al Mennie. Words: Al Mennie Photos: Al Mennie, Gary McCall, Larry Jansky, Richard Hallman

A surfer from Noosa's sun drenched shores obsessed with the dark world of gothic horror, Jai Lee's personal struggles and addiction to noseriding have twisted his creativity. Words: Chris Preston Photos: Thomas Robinson (pp 1&3), Andy Staley (pp4)and Dane Peterson

Four compadres take a New Zealand road-trip in search of lefts in a volcano's shadow… All aboard the good ship Peterson Threebeard with Dano, Purcho, Mud and Johnny.

This isn't a shameless plug. This is an encounter with a British company doing something special with surfboards. While the industry is focused on the multi-buck movers and shakers parading their eco-wares, let's not forget our homegrown talent. Words: Howard Swanwick Photos: John Morgan and Jamie Bott

The Sunshine Coast. Home to some of the world's most accomplished surfers, including marquee names like Julian Wilson and Mitch Coleborn. As a result, the region is fast becoming a breeding ground for some of the most progressive young surfers that Australia, and the world, has ever seen.


Electric now available direct in Europe


December 01, 2014 | Words By:

electric_thumbELECTRIC, who have brought the surfing world cool products like the ED01-T Tide Watch, are expanding their online shop to consumers in Austria, Belgium, France, Germany, Italy, Spain, and UK.
Launched in 2013, the Electric e-commerce platform allows consumers to interact with the brand, stay up to date on product releases, and follow along with athlete/ambassador happenings. Although the website was currently accessible throughout the globe, only customers located in the United States and in Canada were previously able to buy directly from the online store.

“Expanding direct retail capabilities to those countries is a step towards achieving the brand’s goal to become a world-class premium accessory brand. Next steps in the brand’s ecommerce evolution include expanding direct retail capabilities in other countries in EMEA, and Australasia.” Electric told Drift

For more information visit www.electriccalifornia.com

 

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